Faire Shares Tips and New Offerings

Here’s a recap of our community conversation with Faire. In this post, you can watch the video of the 31-minute presentation, or click on the Agenda above to read through the slides, or listen on Spotify. Here are some key takeaways for brands in our community:

1. Faire is an online marketplace for wholesale brands and retailers. Faire provides incentives for both parties to transact on the platform, and they continuously invest in the user experience to reduce friction in the wholesale market.

2. Faire is big. You may choose not to go on Faire, but it’s probably a good idea to understand it as it continues to scale. Your customers may ask you about it.

3. 100% of the brands in our community who responded to the WhatsApp poll were on Faire.

4. You can use Faire to the level you want. You could either go lightly to test out wholesale or to try to reach new customers, or you could move all your wholesale account management over to Faire. It is a relatively low lift to sync products with Shopify.

5. The presentation served as a useful refresher of Faire basics, and also informed us of a few new features. The Q+A was not published for privacy.

6. Here are five actions to consider (detail is in the presentation):

   1. Join the Faire Insiders program.

   2. Download the Faire app and easily add customers at the next trade show.

   3. Try promotions.

   4. Leverage Faire’s trend data.

Enjoy!